M.C. Lawn & Landscaping has operated since 2017, yet lacked a website. They're not alone among small local businesses, many of which put their online presence on the back burner. However, in today's digital age, having a quality website is essential for building credibility, increasing visibility, and attracting customers.
To help my client, the first step was a discovery call to understand their brand. After agreeing on the domain name Mclawns.com for its simplicity and memorability, I utilized WordPress to develop a professional and visually appealing website design. I then crafted engaging copy for each page to effectively communicate the company's message, services, and value proposition to potential clients. Additionally, to drive lead generation, clear calls to action (CTAs) were strategically placed throughout each page, guiding users to a Contact form.
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